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What is the best way to ensure your website gets more traffic from visitors? Search Engines create organic traffic, by linking to your website among the search results for a keyword which a user inputs.
But when your website does not appear in the top ten or even the first page of the search results, it is not good. This is why you need to optimize your website, so that it it is properly ranked by search engines.
Most often than not, the problem lies with your website not being indexed correctly. You must configure it in a way that search engines pick up the pages correctly, and for this you need to use the correct keywords on the pages, and page elements. But even this is not enough.
To manage your website’s SEO., you will need some special tools, such as the ones found in SEO Suite Professional. This software package consists of not one, but 4 powerful programs (Rank Tracker, WebSite Auditor, SEO SpyGlass and LinkAssistant) which cover all aspects of SEO related settings and optimizations.
Let’s find out more about them.
This is essentially a keyword research & rank monitoring tool for your websites. All four software have similar interfaces, which are simple yet modern looking in terms of design and usage.
The first screen has an address bar, where you have to enter the URL of the website you wish to analyze the rank, and SEO friendliness of said website, and its pages along with the keywords which are found on the pages. This looks like a web browser, but when it is finished with the scanning process, you will find an entirely new screen. This is the primary screen of the software, and is divided into two primary parts, a sidebar on the left edge, and a large pane to the right side of the sidebar.
Rank Tracker’s main function is to check the keywords on your website, and how they are ranked on search engines like Google, Yahoo and Bing. You can add more search engines to check, and select local versions of international search engines (like Google UK, US, etc). You can see the results in the Rank Tracking section of the sidebar, under the Target Keywords.
Use the toolbar above the right pane, to add new keywords, or to compare the new data, with previous results. You can add competitors to check against, and see what keywords they use, etc, to learn their strategies. The Keyword Map is useful to see how keywords are organized, what keywords are assigned to which landing pages, keyword difficulty, etc. You can use it to assign keywords to specific landing pages.
Another specialty of the program is that it can check for SEO issues like duplicate content, broken links, images, internal links, mobile friendly pages, slow or heavy loading pages, scripts, W3C validation errors, thin content, etc which are heavily penalized by Google and other search engines. And WebSite Auditor will offer solutions to fix the identified problems.
This is the best Backlink research and auditing tool we have come across. Having many backlinks on your website is an excellent way to get a high rank in search results. But these backlinks should be of good quality and must have relevant content, and this software can check all backlinks to your website, and report on their status.
SpyGlass can list how many of the backlinks connecting to your website are dofollow tagged, their total percentage and similar numbers for backlinking and C-Blocks and also the anchor text, inlink rank, domain inlink rank. The charts in the program can be used to view backlink progress, linking domains, a world map which shows what countries the backlinks are originating from, and more.
It also mentions the link penalty risks which are imposed by search engines, for dangerous links, which you can safely disavow with ease.
This is a Link building and management software, which you can use to acquire backlinks from good websites.
The Prospects option can be used for finding high quality websites, which you can contact for acquiring a backlink to promote your website. Now, this is even easier because LinkAssistant pulls up all the contact information from the prospective websites, and lists them in a neat page. And you can use the program to directly send emails to the admins of the websites, to begin talks.
The program offers multiple ways you can get backlinks from such as guest posting, submitting your website to a links directory, or contact a website to ask them to link your website at their links page, etc. You can search for prospective sites, and also tag them, for future reference. Link Assistant can be used to check for acquired backlinks, and if it detects any changes such a sa broken link or a no follow atg, you can use it to contact your partner website to fix the issue.
SEO Suite Professional’s collection of software can be used by anyone regardless of your familiarity, even if you are a beginner or an expert SEO analyst. These software support over 500 international and local search engines, and you can use them to save up to 5 projects on the SEO PowerSuite Cloud .
All of these software can save their reports in HTML, plain text, direct link and attachments, and can be scheduled to send them to you or your clients automatically once the report is generated. There is a tab called Domain Strength in all 4 software, which gives detailed information about the website in question including its IP address, the country where it is registered, its age, Alexa rank, Domain Inrank, indexing in search engines, total number of backlinks and linking domains, IPs, C-Blocks. It can also be used to find the website’s populairy on social networks like Facebook, Twitter, and others.
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